Nearly 100 years old, The Girl Scouts of the USA say they’re showing some signs of aging. “We heard that our logo looked a little tired, weathered, worn and discolored. Like it been out on the picnic table all summer,” reveals Laurel Richie, Chief Marketing Officer and Senior Vice President at GSUSA. The organization says they’re giving themselves a makeover, inside and out, in an attempt at revitalizing and re-energizing its brand to reach a new generation of girls.